Data Enhancement
Learn how to better target your customers by enhancing your database with information
that will increase the effectiveness of your marketing efforts. Triax Data's database
enhancement services will fill missing gaps within your database and enable you
to increase lines of communication with your clients by adding telephone numbers,
e-mail addresses and other critical data to their records. Together with our strategic
partner, Waypoint Data Solutions, Triax is pleased to offer the following data enhancement
services:
Data Quality Assessment - Invaluable data quality reporting, consulting, and assessment
from the experts in high-quality marketing information services.
Address Quality Services - Optimize direct mail efforts and maintain relationships
with your customers and prospects through accurate mailing addresses. Leveraging
industry standard postal address quality products National Change of Address (NCOA)
and Delivery Sequence File (DSF), as well as state-of-the-art address enhancement
data products and privately-sourced change of address repositories, we deliver the
absolute best address quality available.
Phone Quality Services - A multi-sourced, waterfall approach to phone verification
and appending allows us to achieve unprecedented match rates and accuracy for telephone
contact data.
Email Quality Services - A multi-sourced, waterfall approach to email appending
allows us to achieve unprecedented match rates and accuracy for email appending.
Data Integration Services - We deliver market-leading name and address matching
capability that provides the most accurate and single view of a customer available.
Business Append - Increase your targeting ability by adding additional business
elements to your customer records. Use contact information to personalize your message
or add SIC, sales volume and employee size information to further segment your customer
base. We match your file against our Business database which is updated on a monthly
basis and contains over 14 million business records.
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Data Enhancement Services offered in partnership with Waypoint Data Solutions:
- Data Quality Assessment
- Address Quality Services
- Phone Quality Services
- Email Quality Services
- Data Integration Services
- Business Append
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